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How Veterinary Practices Can Promote Local Events on Social Media
By Brandi Dupre, Director of Operations and Gabrielle Seltzer, Social Media Manager   As a local business, your practice can thrive on participation within your community. Holidays, dedications, and other celebrations are often occasions for local events where your veterinary practice may have the opportunity to build bonds and grow the business.
What are New Clients Looking for in a Veterinary Website?
It can be tough seeing things through someone else’s eyes, especially when it comes to your marketing, and particularly your website. However, focusing on just a few key components can transform your website from a confusing mess of information into a well-organized marketing machine.   
Facebook Likes for Veterinary Businesses: Thumbs Up or Thumbs Down?

By Shannon Pecora, MA, Marketing Manager

How do you measure Facebook success for your veterinary practice page? Chances are your first instinct is to check the number of Page Likes and post likes you have. More likes, more fans, more business, right? Those are interesting metrics to track, but there is a lot more to the story.

Making a Love Connection: Social Media Marketing for Veterinarians
You’re nervous, but excited at the same time. You want to make the best impression, and you’re cautiously hopeful that this is a match made in heaven. Nope, you’re not meeting a stranger for a first date. You’re using Facebook, Twitter, or Instagram to educate and market to local pet owners!
Your New GeniusSite: From Start to Forever Staying New!
When you decide that the GeniusVets Evidence-Based Marketing platform is right for your veterinary practice, it can seem daunting to think of the design and build process for your new website. But once you see the roadmap, from Kickoff to Launch and beyond, you’ll see how easy it really is to launch your new GeniusSite. And, of course, you’ll have the support of the GeniusVets team the entire way!
ADA Compliance and Your GeniusSite

By Harley Orion, CEO

The pace of change in digital marketing can be incredibly fast. And this isn’t just in the realm of technology. Sometimes, change comes as we better understand what all users of the Internet need. So we're always looking to improve our platform and services to support our clients – and the pet owners they help. One trend we’re following is an increase in concerns about “ADA Compliance” on websites.